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I filled up the gas tank in my vehicle yesterday. I can honestly say I have never spent that much money on gasoline in my life. I guess I will need to look for cost-savings measures to balance that extra expense.

This blog from Constant Contact made me think of the cost-saving measures I have employed in my own business marketing over the years, usually at the expense of my time. Although I’ve worked with Constant Contact for many years as well as many other email/marketing tools, there was a day when those tools didn’t have the “bells and whistles” to do a lot of the things they do today to ensure your success – and save your time.

Now that I’m older and more established, I value my time more. (And I don’t want to stay up until 3am finishing an email newsletter and cleaning a mailing list!) If you value your time but still want creative, informative, and successful email campaigns, take a look at these tips.

And, as always, if you want help please let me know.